LISTENING, GATHERING INPUT, STAKEHOLDER INVOLVEMENT


Sometimes we need to stop "talking" and start "listening." We may listen to learn about what is going on or find people interested in the same things we are. Social media tools allow us to do some amazing listening and monitoring when the topics show up online.






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http://blog.hubspot.com/blog/tabid/6307/bid/4663/How-to-Monitor-Your-Social-Media-Presence-in-10-Minutes-a-Day.aspx