Using video to share knowledge brings a visual aspect that can quickly convey ideas that may take much longer in text.
From ICT Update(2006): “In the last ten years, the prices of digital video cameras have dropped almost as sharply as those of mobile phones. This, together with the advent of cheap desktop video-editing software aimed at the consumer market and rapid improvements in usability, has produced a spate of budding film directors in the North eager to broadcast on the internet. But such low prices and ease of use make amateur film-making not just a household hobby in Europe and America. The technology is now within the reach of NGOs and government development agencies – even grassroots communities themselves – in ACP countries. “
Rico, L. and Mandler, A., in their book titled “Video in development: Filming for Rural Change” describe the following typography of video types:
Research in the USAID FACET project indicates that visual learning is the most consistently recalled and trusted form of learning. With new techniques and tools, video production and dissemination can be accomplished for less than USD500. An online toolkit helps users through every stage of planning, producing, and disseminating development project videos. While originally developed for agricultural audiences, much of the strategic tips and practical advice is applicable to work in other development sectors. The publication available for free download at www.ictforag.org/video
Minimum tools required to make a video blog:
The video blog making process:
Vlogging can increase the visibility of African agricultural research specialists:
Sometimes you may want restrict your viewing audience to only those viewing the video when embedded in your webpage, especially if your page is private or an intranet page - a non-specific Closed User Group. Very few providers support this option. See tools, below.
FARA experience with vlogging
Test it for yourself on following FARA posting: Workshop to elaborate a FARA communication strategy
Digital Green is working to improve the effectiveness and scope of new technologies for agricultural communities through video. Collaborating with communities in India, Ethiopia, Bangladesh and Ghana, the organization's studies show that 10-15% of farmer who watch field demonstrations (e.g. farmer field schools) adopt the practices they see, whereas 60-70% of those watching Digital Green videos take up the practices.
Through its experience, Digital Green has identified several critical issues for video to be a successful tool, including a strong individual identity in the communication, partnering with organizations that work with farmers, and providing highly localized content. Watch a video of Digital Green's CEO Rikin Gandhi speaking about this and more.
All the technologies, process and content (2,200 videos) of Digital Green are open source, available through the organization’s website.
(add your name/contact email)
(URLs, photos, podcasts, we should perhaps think of a sub-classification of resources)
research, dissemination, publication